Monday, May 2, 2011

Disneynature African Cats saved 50,000 acres of land in Kenya

Disneynature announced today that its African Cats, Save the Savanna campaign will help protect more than 50,000 acres of land in Kenya’s Amboseli Wildlife Corridor on behalf of the moviegoers who came out to see Disneynature’s motion picture African Cats during its opening week (April 22-28, 2011).

A portion of the proceeds from the opening-week ticket sales will be donated to the African Wildlife Foundation (AWF) through the Disney Worldwide Conservation Fund to ensure the future of lions, cheetahs, elephants, zebras, giraffes and a host of other animals in the vibrant African savanna.

The area to be protected equates to 100 Disney’s Animal Kingdom Theme Parks or more than twice the size of Manhattan. The AWF will be working to establish the Amboseli Wildlife Corridor, a passage between the Amboseli, Tsavo West and Chyulu Hills National Parks that is frequently used by a variety of wildlife

While the opening-week ticket sales will help protect more than 50,000 acres of the Amboseli Wildlife Corridor, the conservation efforts tied to African Cats do not end there. Additional collaborations are committed to adding at least another 15,000 acres to the program–from the sale of artwork and jewelry inspired by the film, to the sale of Jordin Sparks The World I Knew single, to the Cast Member Earth Month pledges across the Walt Disney Company, plus more. These programs, many of them ongoing, support the Save the Savanna initiative, which will have a positive long term and sustainable impact on the animals and people of Africa.

African Cats is in theaters now.

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